Adelaide University
Master of Wine and Food Business
- Delivery: Face to Face
- Study Level: Postgraduate
- Duration: 24 months
- Course Type: Master's
Unmatched learning environment for those looking to make their mark in the wine and food industry.
Course overview
The Master of Wine and Food Business offers a comprehensive look into the global wine and food industries. You'll explore topics like marketing, branding, global markets, tourism and legal aspects of the wine and food sectors. Gain an in-depth understanding of the entire value chain, from production to international export strategies.
Key areas of study include the management of food chains, tourism development and the influence of global policies on the wine and food business. You’ll develop practical skills in market analysis, entrepreneurial thinking and project management. Participating in a study tour and industry networking events will bring you a real-world experience.
By the end of the program, you’ll have the knowledge to innovate and influence in areas such as marketing, retail management and export strategy.
Key features
- Study the entire wine and food value chain and the connection between these industries.
- Benefit from partnerships with local industry leaders for real-world insights and networking.
- Access world-class facilities, including the Waite Research Institute, to support your studies.
- Undertake practical projects and a study tour to gain first-hand experience in the wine and food business.
- Advance your knowledge in areas such as branding, tourism and global food chains.
Key facts
July, 2026
What you will study
Students must complete 96 units comprising:
- 84 units for all core courses.
- 6 units for all work-integrated learning.
- 6 units for electives.
Each course is worth six units.
Complete 84 units for all of the following:
- Accounting Principles for Decision Makers
- Entrepreneurial Thinking
- Legal Aspects in Wine and Food Business
- Foundations of Wine Science
- Management and Performance of Global Food Chains
- Wine and Food Business Project Part A
- Wine and Food Business Project Part B
- Wine and Food Tourism
- Growing Domestic and International Wine and Food Markets
- Direct Wine and Food Marketing
- Wine and Food Retailing
- Marketing for Wine and Food Business
- Wine and Food Branding
- Global Food and Agricultural Policy Analysis
Entry requirements
Admission criteria
To be eligible, an applicant must have achieved at least one of the following minimum entry requirements and demonstrate they fulfil any prerequisite and essential criteria for admission. In cases where there are more eligible applicants than available places, admission will be competitive with ranks based on the entry criteria.
- A completed bachelor's (AQF level 7) or bachelor's honours (AQF level 8) degree or equivalent from a recognised higher education institution; OR
- A completed nested or related graduate certificate (AQF level 8) or higher or equivalent from a recognised higher education institution.
Recognition of Prior Learning
Adelaide University is committed to recognising the contribution of students’ prior learning towards their program requirements.
Credit may be granted for formal, informal and non-formal learning, with guidance on eligibility provided to prospective students in a clear, transparent and publicly available credit framework.
Credit determinations will be:
- Evidence-based, equitable and transparent.
- Academically sound.
- Applied consistently, fairly and subject to review.
Credit will be granted for prior learning that is relevant and equivalent to the learning required for the courses for which credit is sought.
Credit will only be granted if it:
- Maintains the credibility and integrity of the program for which credit is sought.
- Does not contravene the conditions of the program’s professional accreditation.
- Does not disadvantage the student’s ability to achieve the expected course or program learning outcomes.
For more information, contact the university or visit its website.
Outcomes
Learning outcomes
Gain a comprehensive understanding of how business operations function within the wine and food sectors and get key insights into local and global markets.
Career outcomes
Graduates of the Master of Wine and Food Business are well-positioned for various roles in these industries – from marketing and sales to production and management. You could work as a wine marketing specialist, selling premium brands to overseas markets. You might research consumer trends as a market analyst working for a food or wine producer. Perhaps you'll take on a leadership role in retail management, overseeing operations and customer engagement for a local wine cellar door.
Whether managing exports, leading unique marketing campaigns or developing immersive food or wine tourism experiences, this degree equips you with the expertise to thrive.
Fees and FEE-HELP
Indicative annual fee in 2026: $43,100 (domestic full-fee paying place)
Fee-paying programs require the full tuition fees for your study, which can be deferred partly or in full to a FEE-HELP loan. Where the duration of the program is less than one year, the total cost of the program is displayed.
A student’s fee may vary depending on:
- The number of courses studied per term.
- The choice of major or specialisation.
- Choice of courses.
- Credit from previous study or work experience.
- Eligibility for government-funded loans.
You may also need to pay the student services and amenities fee.
Student fees shown are subject to change. Contact the university directly to confirm.
FEE-HELP loans are available to assist eligible full-fee paying domestic students.