University of Southern Queensland
Graduate Certificate of Business (Digital Marketing)
- Delivery: Face to Face
- Study Level: Postgraduate
- Duration: 6 months
- Course Type: Graduate Certificate
Gain the digital skills needed to analyse, interpret and present data, influencing marketing strategies and campaigns.
Course overview
With UniSQ's Digital Marketing specialisation, you will develop the know-how and experience to be able to to thrive in this ever changing and high-speed industry.
Become in demand as the need for qualified marketers driving real business change with data-driven insights increases.
CSP Subsidised Fees Available
This program has a limited quota of Commonwealth Supported Places (CSP). The indicative CSP price is calculated based on first year fees for EFT. The actual fee may vary if there are choices in electives or majors.
Key facts
1st June, 2026
14th September, 2026
What you will study
To complete this degree students must fulfil four units.
- Consumer Behaviour
- Digital Marketing Analytics
- Marketing Tools and Technologies
- Marketing Strategy
Entry requirements
Academic requirements
To be considered for admission into this course, you will need to have one of the following qualifications:
- Completion of an Australian university bachelor's degree in any area, or equivalent.
- A minimum of five years of professional work experience, or equivalent.
English language requirements
You are required to meet the applicable English language requirements and this degree requires a minimum of IELTS 6.5 with a minimum 6.0 in each subscore. UniSQ also accepts other English language proficiency tests.
If you don't meet the English language requirements, you can apply to study the English for Academic Purposes EAP3 pathway program through the Union Institute of Language (UIL).
Recognition of Prior Learning
You may be eligible for recognition of prior learning if you have previously studied or have relevant work experience. This will help to reduce the number of courses that you need to study to finish your program. Contact the university for more information.
Outcomes
Career outcomes
With employment opportunities in both government and private sectors, organisations are needing marketing graduates with skills in digital analytics and product/brand promotion through digital channels.
Learning outcomes
Upon completion of this program, graduates will be able to:
- Evaluate available digital technologies and automation relevant in the domain of specialist expertise.
- Communicate knowledge to audiences to build professional credibility.
- Design solutions to dynamic issues by applying established theories in an area of expertise.
- Interpret informational inputs to ensure that the interests of others (including organisational, cultural/societal and environmental) are considered.
- Cultivate a professional identity and career trajectory by exhibiting the human capabilities and knowledge demanded by modern organisations.
Fees and CSP
Estimated annual fee in 2026: $8,696 (Commonwealth Supported Place)
The estimated 2026 annual fee is based on the current average rate for your first year of study (four units per year) and does not include the cost of materials such as textbooks, additional costs or the Student Services and Amenities fee.
This is an indicative guide only. Your fees will vary depending on the courses you select, with the actual rates calculated at enrolment. The University of Southern Queensland review its fees annually. They may increase each year.
HECS-HELP
You may not have to pay your course (subject) fees upfront. HECS-HELP is a government loan scheme that allows you to defer payment until your income reaches a certain threshold.