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Asia Pacific University - (R/345/7/1061)(06/27)(MQA/FA8762)

Master of Business Administration (Digital Leadership)

  • Delivery: Face to Face
  • Study Level: Postgraduate
  • Duration: 1 year

Using the latest digital technologies, learn practical skills to help your organisation manage digital transformation. Optional dual degree from De Montfort University (UK) and accreditation from Chartered Management Institute is available.

Course Overview

The Master of Business Administration specialising in Digital Leadership, helps students acquire advanced skills to take on the challenges of digital transformation. The subject is an important area to study given the growing demand from employers across all sectors for professionals who combine managerial skills, digital understanding and vision. 

APU-DMU Dual Degree Programme

Students under this programme will have the option to opt-in for the APU-DMU Dual Degree Scheme. Under this Scheme, students will receive two Degree Certificates and Transcripts upon graduation: one from Asia Pacific University (APU), Malaysia and one from De Montfort University (DMU), UK.

Chartered Management Institute (CMI Accreditation)

Students have the opportunity to enroll for the APU-CMI Dual Accreditation by registering for a qualification through APU. Students under the Master of Business Administration with a specialism in Digital Leadership course will have the option to also opt-in for a CMI L7 Diploma in Strategic Management and Leadership Practice which will be awarded subject to moderation by CMI.

This programme is specifically designed for graduates to be able to:

  • Demonstrate intellectual and practical skills and knowledge within the business and management strategic environment.
  • Identify leadership requirements in differing situations and demonstrate appropriate leadership capabilities.
  • Develop the ability to master the technology associated with the profession.
  • Demonstrate innovative problem solving skills that are capable of tackling global business management issues.
  • Research information considering social responsibilities and related ethics.

Upon completion of this programme, graduates will have a broad scope of business roles available to them, including:

  • Analytics and Reporting Manager
  • Business Development Manager
  • Business Consultant
  • Business Research Analyst
  • Chief Executive Officer (CEO)
  • Chief Marketing Officer (CMO)
  • Corporate Strategy Manager
  • Decision Analytics Manager
  • Entrepreneur
  • General Manager
  • Global Purchasing Manager
  • Finance Manager
  • Logistic and Supply Chain Manager
  • Procurement Manager
  • Management Consultant
  • International Marketing Manager

Key Facts

Delivery
Face to Face
Study Level
Postgraduate
Programme Type
Master's
Duration
More Information
2.5-3 years (Part time)
1 year (Full time)
Modules
6
Intake
5th February, 2024
4th June, 2024
17th September, 2024
Total Price
RM34,800
More Information
International Student: US$8,820

Course Structure

This programme comprises of six core modules (including the Research Methodology module), three specialisation modules, two elective modules and a project. Students from non-related fields and without relevant working experience will need to complete the pre-requisite modules.

  • Managerial Finance
  • Managerial Economics
  • Strategic Marketing Management
  • Human Resource Management
  • Research Methodology
  • Statistical Decision Making
  • Project

Intake Dates

Full time

  • February
  • June
  • September

Part time

  • January
  • March
  • June
  • August
  • October

Fees

Local Students
RM34,800

International Students
US$8,820

Fees stated above do not include Enrolment Fees, Registration Fees and other Miscellaneous Fees. The fees are an estimation on the overall completion of the programme. In any cases where there are credit exemptions, offered rebates or approval of scholarship applications, there may be a reduction in the fees. Fees for international students may differ from those for local Malaysian students.

Entry Requirements

Academic Qualification

To meet the entry requirements for the course you need to fulfil one the the requirements below:

  • Bachelor’s degree in related fields with a minimum CGPA of 2.50 as accepted by the Senate.
  • Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
  • Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
  • Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA).

English Language Requirement

  • IELTS : 6.0

Students from English speaking countries and those with qualifications taught in English (previous Bachelor’s/Master’s Degree taught in English) are exempted from English requirements. Applications for exemption must be accompanied by supporting documents.