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Asia Pacific University - (R2/0414/7/0093)(03/27)(MQA/FA0761)

Master of Science in International Business Communications

  • Delivery: Face to Face
  • Study Level: Postgraduate
  • Duration: 1 year

Designed for professionals who want to expand their knowledge in corporate communication. An option is available for a dual degree from De Montfort University, UK, and accreditation from the Chartered Management Institute.

Course Overview

The Master of Science in International Business Communication focuses on business and corporate communication in multinational business environments.  This programme is ideal for executives, managers and professionals who wish to become effective communication managers in today’s complex global environment. The programme allows students to study various aspects of business and corporate communication knowledge, theories, techniques, media technologies and skills. Career paths for MIBC graduates include corporate communications, marketing communications, management consulting, public relations and advertising in international business environments.

APU-DMU Dual Degree Programme

Students in this programme will have the option to opt in for the APU-DMU Dual Degree Scheme. Under this Scheme, students will receive two Degree Certificates and Transcripts upon graduation: one from Asia Pacific University (APU), Malaysia and one from De Montfort University (DMU), UK.

Chartered Management Institute (CMI Accreditation)

Students can enrol for the APU-CMI Dual Accreditation by registering for a qualification through APU. Students taking the Master of Science in International Business Communication course will also have the option to opt in for a CMI L7 Diploma in Strategic Management and Leadership Practice, which will be awarded subject to moderation by CMI.

This programme is specifically designed to provide:

  • a broad knowledge of international and intercultural communication.
  • An overall understanding of how culture affects communication.
  • The ability to conduct an interdisciplinary analysis of business communications internationally.

Upon completion of the Master of Science in International Business Communication programme, graduates will have a broad scope of business roles available to them, including:

  • International Communication Manager
  • Event Manager
  • Business Communication Advisor
  • Intercultural Consultant
  • Spokesperson
  • PR & Communications Manager
  • Global Marketing Manager
  • International Development Manager
  • Analytics & Reporting Manager
  • Decision Analytics Manager
  • Media Relations Manager
  • Communications Specialist
  • Sales & Marketing Manager

Key Facts

Delivery
Face to Face
Study Level
Postgraduate
Programme Type
Master's
Duration
More Information
Only available in full time study mode
1 year (Full time)
Modules
10
Intake
5th February, 2024
4th June, 2024
17th September, 2024
Total Price
RM34,800
More Information
International Student: US$8,820

Course Structure

This programme comprises of ten coursework modules (including a Research Methodology module) and a project. Students from non-related fields and without relevant working experience will need to complete the pre-requisite modules.

  • Technology, Culture and People: A Global Perspective
  • Marketing and Sustainability in the Age of Globalisation
  • Behavioural Science, Social Media and Marketing Analytics
  • Communication Theory and Practice
  • International Business Communications and Competencies
  • Planning Business Communications Campaign
  • New Media Industries and Technologies
  • Statistical Decision Making
  • Research Methodology
  • Managing Crisis Communications
  • Project

Intake Dates

  • February
  • June
  • September

Fees

Local Students
RM34,800

International Students
US$8,820

Fees stated above do not include Enrolment Fees, Registration Fees and other Miscellaneous Fees. The fees are an estimation on the overall completion of the programme. In any cases where there are credit exemptions, offered rebates or approval of scholarship applications, there may be a reduction in the fees. Fees for international students may differ from those for local Malaysian students.

Entry Requirements

Academic Qualification

To meet the entry requirements for the course, you need to fulfil one of the requirements below:

  • Bachelor’s degree in related fields with a minimum CGPA of 2.50 as accepted by the Senate.
  • Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
  • Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
  • Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by the Malaysian Qualifications Agency (MQA).

English Language Requirement

  • IELTS : 6.0

Students from English speaking countries and those with qualifications taught in English (previous Bachelor’s/Master’s Degree taught in English) are exempted from English requirements. Applications for exemption must be accompanied by supporting documents.