HELP University - KPT/JPS(N/340/7/0768) (MQA/PA13721) 07/25
Master of Applied Business Analytics
- Delivery: Face to Face
- Study Level: Postgraduate
- Duration: 1.5 years
A modular analytics-focused programme where you can choose and combine specific modules. Designed for recent graduates and working professionals.
Course Overview
Job-ready skills, relevant to industry
The Master of Applied Business Analytics enables managers to extract strategic insights from consumer behaviour and market trends by combining technology and comprehensive datasets. This system enhances an organisation's productivity and profitability.
Diverse and contemporary curriculum
You'll engage in a modern blended learning approach that imparts theoretical knowledge and practical skills. The programme involves a combination of classroom sessions, hands-on labs using software and real-world data sets, fully developed case studies and instructional video tutorials.
Graduates are equipped to pursue careers such as:
- Business Analyst
- Business Solutions Consultant
- People and Talent Analyst
- Operational Research Analyst
- A CEO or COO who uses data-based solutions to drive businesses
Key Facts
Course Structure
The Master of Applied Business Analytics programme consists of seven core modules, two electives and a capstone project paper submission.
- Applied Statistics
- Analytics in Finance and Economics
- People and Talent Analytics
- Business Operations and Supply Chain
- Marketing Analytics and Predictive Behaviour
- Strategic Management Analytics
- Business Research Methods
Intake Dates
This is a modular programme where students can select and combine specific modules. The university will provide guidance during enrolment, taking into consideration the subjects you're interested in and their availability. The intake is open throughout the year.
Fees
Local student
RM45,000 (full time/part time)
Alumni
RM36,000 (full time/part time)
First class degree holder (CGPA > 3.75)
RM24,000 (full time/part time)
Fees are estimation on overall completion of the programme. In any cases where there are credit exemptions, offered rebates or approval of scholarship applications, there may be a reduction in the fees. Fees for international students may differ from those for local Malaysian students.
Entry Requirements
Academic Qualification
To apply for this course, you must meet either one of the criteria below:
- A bachelor’s degree from a recognised university with a minimum CGPA of 2.50, preferably with adequate industry experience; those with a CGPA of less than 2.50 but with five years’ relevant working experience are also admissible. Applicants without a statistics or mathematics background are required to take the applied business statistics module as a pre-requisite.
- Non-degree holders (Malaysian) with at least a diploma or STPM may obtain MQA accreditation of prior experiential learning (access) [APEL (A)] approval for programme admission.
International applicants are required to fulfil a minimum score of 6.0 for the International English Language Testing System (IELTS) or its equivalent.