Multimedia University - (N/345/4/1172) 01/26 (MQA/PSA14239)
Diploma in Digital Business
- Delivery: Face to Face
- Study Level: Undergraduate
- Duration: 2 years
This programme prepares students to transfer to a business-related degree at internationally recognised universities.
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Course Overview
The course provides students with essential knowledge and skills in digital business through the exploration of new business models and opportunities in the digital era.
Job-ready skills, relevant to industry
Students will be equipped with skills in digital business transformation strategies, leading innovations, data analysis, integrating AI in business, enhancing digital business analytics, digital marketing and developing digital business practices.
Career paths
Graduates can continue studying for a bachelor's degree or pursue careers such as:
- Digital Business Entrepreneur
- Social Media Marketer
- Digital Business Consultant
Key Facts
July, 2024
October, 2024
Course Structure
The programme consists of 25 core subjects, two electives, four university subjects and a digital business project.
Trimester 1
- Business Mathematics
- Fundamentals of Business
- Microeconomics
- Financial Accounting
- Business Management
- English
Trimester 2
- Statistics and Probability
- Principles of Marketing
- Macroeconomics
- Computer Applications
- Business Finance
- U1
Trimester 3
- Introduction to Information Systems
- Technopreneurship
- U2
Trimester 4
- Business Systems Development
- Business Law
- E-Commerce
- Introduction to Digital & Social Media Marketing
- Web Design
- Digital Business Venture & Strategy
- U3
Trimester 5
- Management Accounting
- Web Development & Application
- Digital Logistics & Supply Chain Management
- Innovation & Design Thinking
- Business Communication in the Digital Age
- U4
- Elective 1
Trimester 6
- Digital Business Project
- Elective 2
Entry Requirements
Academic Qualification
To apply for this course, you must meet one of the criteria below:
- Pass SPM/O-Level or its equivalent with a credit in at least three (3) subjects, and at least a pass in English.
- Pass STPM or its equivalent with a minimum of grade C (GP 2.00) in any subject AND a pass in English at SPM level or its equivalent.
- Pass STAM with a minimum grade of Maqbul (pass) AND a pass in English at SPM level or its equivalent.
- Pass UEC with a minimum of grade B in at least three (3) subjects and at least a pass in English.
- Pass SKM (Level 3, MQF) in a related field.
- A certificate (Level 3, MQF) in a related field with at least a CGPA of 2.00.