SEGi University & Colleges - (R2/0415/4/0017)(11/25)(A11332)
Diploma in Marketing
- Delivery: Face to Face
- Study Level: Undergraduate
- Duration: 2.5 years
Enrich your knowledge in marketing and fast track to a UK Degree.
On This Page
Course Overview
Learn the knowledge, skills, techniques, and ethics required to implement effective and efficient marketing strategies for products and services. This includes analysing market trends, defining target markets, creating marketing strategies, and unlocking business opportunities in various marketing fields.
Programme highlights
- Bringing industry experience into the classroom.
- A syllabus that is centred around digital marketing.
Career Paths
As graduates of this programme, you have the opportunity to explore a wide range of careers in:
- Marketing
- Management
- Public Relations
- Advertising
- Sales
Key Facts
3rd June, 2024
2nd September, 2024
Course Structure
The programme comprises over 20 subjects, including MPU subjects and four electives. Programme structure may differ based on campus.
This diploma programme is available at three campuses as listed below:
- SEGi College Kuala Lumpur (R2/0415/4/0017)(11/25)(A11332)
- SEGi College Subang Jaya (R2/342/4/0026) (04/22) (A7757)
- SEGi College Sarawak (R3/342/4/0015) (10/25) (A6383)
- Introduction to Business
- Microeconomics
- General Language Training
- Financial Accounting 1
- Data Analysis
- Academic English
- Bahasa Melayu Komunikasi 1 (International students)
- Malaysia Studies 2 (Local students)
- Principles of Management
- Business Communication
- Introduction to Marketing
- Growth Mindset / Bahasa Kebangsaan A*
* For Malaysian students who do not have a credit in SPM BM.
Entry Requirements
Academic Qualification
To meet the entry requirements for the course, you need to fulfil one of the requirements below:
- SPM / O-Level or equivalent with 3 credits.
- UEC with 3 credits.
- Related SKM Level 3.
- Related Certificate or equivalent.
- MQA-APEL T4.